December 8, 2023
Headlines

social media

6 New Social Media You Need to Watch

Erik Emanuelli01 mins

It seems like new social media networks are popping up all over the internet. After quite popular sites like Medium, Tsu and Ello or less known ones as Shots, This, Pheed, and Chirp, now it’s the time to introduce some new social projects I found online. Here are 6 new social media you need to watch. 1. Brabble Brabble is plenty a social media. You can interact by posting multimedia files, sharing them with friends (your followers), with “all the world” (public) or leaving your content private. It’s possible to respond to other content with multimedia files like videos, links, audio, photos…

Read More

10 Social Media Errors to Avoid

Carmela Maraan01 mins

Using social media to grow your community and promote your brand is a must for community expansion, especially if you run a blog or business site. However, sometimes we slip and our efforts backfire. Perhaps it’s been months since you first registered and you’re still not gaining any followers. Or you seem to attract the wrong kind of followers. Or you deleted that TMI tweet AFTER someone else has already seen it (and trust me, they have). So what do you do? Social media channels …

Read More

On Updating Your Business Blog

Carmela Maraan01 mins

I’ve often heard the advice that you should update your business blog everyday, at least twice a day. Seriously? But what if you don’t have anything to talk about? Daily updates are only advisable if several significant changes or events in your business happen frequently and regularly. Otherwise, it’s not necessary to post as often. After all, your number of posts will not always guarantee a greater audience. What you do need to remember is that two critical factors are needed in order to expand your readership and client base. These are consistency and exposure. Consistency Although daily posts aren’t required, …

Read More

7 Effective Tips To Grow Your Social Media Presence The Right Way

Guest Blogger01 mins

This is a guest contribution from Adam Connell. Have you ever wondered how to gain a significant advantage with social media? Not just in terms of growing a following but growing an engaged following? I have too, and so have countless others. The truth is that you can, and it’s easier than you might think. If you’re serious about growing a more engaged following, you’ll find this post helpful. You’ll learn how to focus your efforts, boost engagement, monitor your progress and ultimately start seeing real growth. Ready? Let’s dive in! 1. Get to know your audience Your …

Read More

Why youtube marketing is Important?

Manpreet Kaur01 mins

YouTube Marketing is the most underutilized marketing tool at present. With billions of users and millions of views every day, youtube has become an encyclopaedia. More and more people are using videos to solve their problems, learn new things and for entertainment. If your business hasn’t started youtube marketing yet, you must begin NOW. Here are some important things you must know Youtube can provide you , if used efficiently. Improve SEO: Let’s talk of how much money have you paid for the search engine optimization of your website, for appearing on the first page of Google search results, for getting audience for your site… We …

Read More

Social Media Marketing Case Studies: Learning Moments and Key Takeaways From #SMBMSP76

Emily Bacheller01 mins

Here at TopRank Online Marketing, we believe in the power of collaborative learning. Our team members’ backgrounds in diverse aspects of marketing; including PR, communications and SEO; allow us to work together to manage all aspects of digital marketing for our clients, including social media marketing. However, the social media marketing industry is unique, in that the majority of social media expertise is learned from experience: either ours or that of our peers. That’s why we love attending industry events to get the scoop on creative new social media…

Read More

Best Practices for Video Marketing on Social Networks from Cisco, SAP & Bally Switzerland

Emily Bacheller01 mins

Driven by consumers’ insatiable appetite for video content, video marketing has become an important part of social media marketing. With platforms like Facebook, Twitter, Pinterest, and Instagram launching their own video applications, videos can be optimized for success beyond web pages and YouTube to where customers are actively seeking, consuming and sharing video content: social networks. Whether you’re a video marketing pro, or unsure of where to begin, here are several useful tips for launching video marketing campaigns on multiple social networks. But first… Is Video Marketing Really Worth It? Internet users have been watching videos to entertain or inform themselves for decades, but…

Read More

Your Social Media Campaigns Should Never Skip This One Step [PODCAST]

Stephanie Saretsky01 mins

Are you putting your social media campaigns to the test? Image by timlewisnm via Flickr. On the surface, running a social media campaign seems relatively straightforward. Write your copy, create your assets, set up tracking and then queue it all up in your social media scheduling tool. Simple enough, right? But if you want to run social media campaigns that actually move the needle for your business and bring you measurable results, then there’s one important step you should never skip: A/B testing your campaigns. In this episode of the Call to Action podcast, we speak with Marcus Taylor, founder and CEO of Venture Harbour, about why (and how) you should be testing your social media campaigns. In this episode you’ll learn……

Read More

5 Pro Tips To Increase the Effectiveness of Your Social Media Campaigns

Jawad Khan01 mins

With more than a billion combined users on platforms like Facebook, Twitter, Google+, LinkedIn and Instagram, social media is a marketing gold mine if you know how to use it effectively. Like search engines, most social networks have also evolved significantly over the last few years. Platforms like Facebook and Twitter have gradually changed their […] The post 5 Pro Tips To Increase the Effectiveness of Your Social Media Campaigns appeared first on Blogging Tips.

Read More

Lee Odden’s War of Words: Myth-Busting Social, Content Marketing & SEO at NMX

Miranda Miller01 mins

Our CEO at TopRank Online Marketing, Lee Odden (@leeodden), shared his War of Words: Myth-Busting Social, Content Marketing and SEO yesterday at NMX Las Vegas. The premise of Lee’s presentation was actually crowdsourced; the title War of Words comes from H.G. Wells’ War of the Worlds, which was turned into a radio program by Orson Wells and spawned a mass fear that Mars aliens were on their way to take over Earth. There is much misinformation in content marketing, social media and SEO that the hype spreads much like the …

Read More

Link Building for Beginners in 3 Simple Steps

Miranda Miller01 mins

Historically, link building was critical for companies to appear in search results, as links have long been an important signal to search engines. However, the new link building is about mentions, social visibility, and building your company’s presence, says Alison Groves, Product Coordinator at Raven Internet Marketing Tools. Groves presented her three simple steps to link building for businesses in a presentation this morning at NMX Las Vegas. Her process, she says, revolves around relationship building and nurturing in order to earn mentions from relevant websites. We need to focus less on the technical and more on attracting targeted traffic by getting our sites in front of the people most likely to be interested in …

Read More

Scaling Social Media Selling – 7 Steps to Building Trust & Credibility

Lee Odden01 mins

Interest in scaling social media sales has increased significantly over the past year and in 2013 it be even more so.  Organizations of all types and sizes are coming to terms with the need to better monetize their investments and one of the most compelling opportunities to do so is through helping sales leadership develop their personal brands online. It’s understandable why: A recent study reported on by eMarketer indicates that 67{0e584ec94eaa64d073763ee1dc286a1f4d0f941424b1448bbfd01af7d90f9475} of BtoC marketers and 44{0e584ec94eaa64d073763ee1dc286a1f4d0f941424b1448bbfd01af7d90f9475} of B2B…

Read More

Social Media Marketing Fatal Attraction: When Content Earns Your Brand the Wrong Type of Attention

Miranda Miller01 mins

You’re probably familiar with at least a few social media horror stories; those epic hate-bombing situations, where companies commit social suicide in one way or another and pay for it very publicly. One such company was Boners BBQ, who posted on their Facebook page a picture of a customer who had written an unfavorable Yelp review… and captioned it with a rant which included calling her horrible names and accusing her of not tipping the staff (see the full story by Scott Stratten at Unmarketing). The fatal attraction I speak of is more insidious, less intentional, yet can chip away at your time and resources, effectively undermining your social efforts and…

Read More

5 Steps To Grow Your Startup With Content Marketing

Daniel Rodriguez01 mins

1. Know Your Customer Content Marketing isn’t about your product– it’s about your customers’ interests. If you don’t have customers or users yet, make sure you have a clearly defined target customer before you continue with content marketing (or product development, for that matter). If you have customers or users, find out who they are and build a primary archetype for that person. Give that person a first name, a profession, age, gender, how they like…

Read More